I’m Gaby Beyer-King, founder of BK Links Ltd. I help businesses grow through strategic lead generation: online, on-site, and everything in between. Whether it’s LinkedIn outreach, expo representation, or rebooking magic, I become part of your brand and get results that feel personal and powerful!
Lead Generation
with Empathy, Energy, Expertise & Results
Hi, I’m Gabriella Beyer-King
But everyone calls me Gaby, Gabs, or sometimes even the Gabster. I’m the Founder and CEO of BK Links Ltd and I’m proudly known as the Lead Generation Queen! I find you customers and help you grow your business. With a corporate background in packaging, I’ve worked across the B2B landscape long enough to know that when it comes to attracting customers, the widget doesn’t matter, understanding your audience, the right sales and marketing strategies do. Whether you're selling software, services, or something in between, I help businesses connect with the right people and turn conversations into conversions. BK Links was born from a turning point in my life. After a string of difficult employment experiences that left me feeling broken and undervalued, I had a moment of clarity: What if I did it my way? What if I brought my energy, creativity, and joy to companies that would actually value it? That spark became a mission and now, I help others grow with confidence, clarity, and connection.
At the heart of everything I do is trust. I believe people buy from people, whether online or in real life. Trust is the foundation of every strong relationship. That’s why I focus on helping brands build genuine, lasting connections with their audiences who will become buyers. What makes me different? It’s my positive energy. It’s 100% puppy-like enthusiasm, go-go-go attitude, and a big smile to match. I get genuinely excited when I land a lead or close a sale for a client, no matter the size. I celebrate every win like it’s my own, because your success is my success. Before launching BK Links, I spent over a decade in the corporate world, working my way up to Director level. That journey gave me a front-row seat to how different departments operate or sometimes don’t unfortunately. It also sparked a deep passion for bridging the gap between marketing and sales, a link that’s often overlooked but absolutely essential for business growth.
In 2024, I was honoured to be named a finalist at the Devon Women in Business Awards. For a micro business like mine, it was a huge surprise and a proud reminder that even small companies can have a big impact. I’m loud, wild, fun, and full of smiles. I bring that energy into every project I take on. I’m also fluent in Spanish, French, and English, and currently (attempting!) to learn Mandarin. When I’m not helping businesses grow, I’m a proud furry mum to Maverick, my four-legged sidekick and unofficial office mascot.
Services
Rebooking
Turn one-time exhibitors into loyal partners.
At the heart of every successful expo is trust and that’s where I come in. I specialise in on-site rebooking: connecting with exhibitors face-to-face, understanding what worked (and what didn’t), and identifying opportunities to grow their presence. Whether it’s renewing their stand or doubling their footprint, I help them see the value of coming back and maybe coming back even bigger. It’s not just about sales. It’s about listening, building rapport, and making exhibitors feel seen and supported. Let’s link up and make your next event even stronger.
LinkedIn Lead Generation
Your voice. My strategy. Real conversations.
I don’t just manage your LinkedIn I become you. By learning your tone, understanding your ideal clients, and crafting authentic outreach, I build meaningful connections that lead to real opportunities. From the first message to the booked meeting, I track every touchpoint, nurture engagement, and keep your pipeline warm and ready. I can also gather and organise contact data, and I’m happy to work within your CRM to keep everything streamlined and up to date for your team to see when and if I am not part of the team. ✨ No bots. No fluff. Just genuine relationship-building that converts.
Strategy Sessions & Ad Hoc Consulting
A fresh pair of eyes on your lead generation.
Sometimes, you just need a strategic sounding board. I offer monthly or quarterly reviews of your lead generation efforts. Exploring what’s working, what’s not, and where we can level up. Whether you’re already doing a great job or just getting started, I’ll help you refine your approach and add new tools to your already powerful repertoire. Think of it as a check-in with someone who gets it and gets results. Let’s link up and sharpen your strategy.
Expo Lead Generation, Done For You
Your brand. My voice. Real results.
When your team can’t be there (or would rather not be), I show up and shine on your behalf. I immerse myself in your brand, train with your team, and represent you on-site at expos and trade shows. From sparking conversations to qualifying leads and closing sales, I become an extension of your business, delivering results with energy, empathy, and professionalism. From pre-event planning to post-event follow-up, I make sure every touchpoint is handled with professionalism, warmth, and purpose. No more sending reluctant employees or pulling key people from their day jobs. I’ve got you covered. Let’s link up and make your next event your most productive yet.
Cold Calling With a Twist
Not just calls. Conversations that convert.
Yes, I do cold calls but not the old-school kind. I work as an extension of your team, using your data and even your email address to follow up like an insider. It’s never just one call and done. I create a rhythm of touchpoints from follow-up emails to WhatsApp messages that builds familiarity and trust over time. It’s personal, persistent, and perfectly on-brand. Let’s link up and turn cold leads into warm opportunities.
Something a Bit Different?
Let’s create a solution that fits you.
While these are my core services, I know that no two businesses or events are the same. If you’re looking for something a little more bespoke, I’d love to hear about it. Whether it’s a one-off project, a hybrid of services, or something completely new, I’m all ears.